She is the Founder and CEO of Gotra Productions, with over 25 years of experience in the audiovisual industry. Her professional career began with national and international productions for companies such as Nickelodeon, Antena 3, Telemundo, Sony Pictures, Disney, MTV, RCN, and Caracol, experience that enabled her to develop a comprehensive understanding of the global audiovisual ecosystem. She currently specializes in creative development and project structuring, content strategy, marketing and communications, and end-to-end project management, with a strategic, results-driven approach.
She is Vice President of Gotra Productions, with over 20 years of experience in general management and leadership across Latin America. Her expertise includes financial modeling, P&L management, operations oversight, and working capital optimization, as well as the development of data-driven commercial strategies. She has led high-performing teams in executive roles, driving budget discipline, growth, and profitability through a results-oriented leadership approach.
